d·camp global Activities

Catch the eyes and hearts of Japanese customers

The Officehours global, held on April 11 at Mapo Front One in collaboration with Wanted and Matched, was successfully conducted under the theme "All about Marketing in Japanese market." With its close geographical proximity and robust domestic market, a considerable number of Korean startups are preparing to enter the Japanese market. At this event, there were 54 startups with 82 participants, all showing their passion for entering the Japanese market.

How to approach and communicate with Japanese partners and customers

After the welcome message and brief introductions of Matched and Wanted, the sharing session began. Speakers who are currently supports entering the Japanese market or have successful experience in themarket shared insights on marketing and customer experience in Japan.

•

Choe hyangsook, CSO of Digital Hearts, emphasized that to be successful in the Japanese market, it is crucial to reduce customer resistance and increase intimacy. 

•

Min kyungjun, CEO of aix, explained specific app marketing strategies in Japan.

•

Im Hyungeun, CBO of the Japanese branch of Healing Paper, which has turned profitable after entering Japan, shared his experiences on how he could set and develop marketing directions by trying various marketing methods to build relationships with customers.

Officehours global: strategy (healthcare)

Officehour Global: Market seminar for startups

Officehour Global is a program that provides the latest information on the local market and dynamics to startups aiming to expand overseas through seminars organized by D.CAMP's global mentors.

The first Office Hour Global was organized by mentor Lee Boram (CEO of ThirdAge) as a seminar for the Middle East market. Former Korean Ambassador to the UAE, Lee Seok-koo, and a wide range of people from startups, TNCs, and aspiring entrepreneurs participated and engaged in open networking.

Why startups are encouraged to expand their business to the Middle East

After a brief introduction to the Middle East by mentor Lee Boram, executives who have expanded their business domains by establishing good relationships with Middle Eastern business partners explained the investment environment, business partnerships, and policy support in the Middle East.

•

Mentor Lee Boram started the session by explaining how attractive the Middle East is for business.

•

Vice President Yun Seong-no of Bespin Global shared his experience of attracting an investment of 140 billion won from the UAE's leading telecommunications company, EN&, focusing on strategies for building partnerships with Middle Eastern investors. 

•

CEO Han Yong-kyung of Turning Point introduced the GCC countries.

•

CEO Kim Tae-jun of Avirtual shared the secret behind a 9.4 billion won export contract in the Middle East. 

Officehours global: market (Middle East)

Officehours global

Officehour Global: Strategy seminar for healthcare startups

Participants

Officehour Global: Market seminar for startups